Skip Navigation
Legrand eCommerce Implementation
Case Studies
We wanted a buying experience that reflected the attention to detail we put into every product, and Engagency delivered on that beautifully
Kevin Vallez Director of eCommerce Legrand

Legrand Logo for Sitecore eCommerce Case Study

Legrand is a global specialist in electrical and digital solutions for buildings of all kinds, with presence in more than 80 countries. Although over half of its business in North America is in commercial and industrial sectors, Legrand is rapidly expanding into the consumer market. After working with valued Sitecore® partner, Engagency, on previous Sitecore projects, Legrand once again trusted Engagency to lead their e-commerce initiatives and enable the first direct-to-consumer sales in Legrand’s 156-year history.

The online commerce capabilities allow consumers to browse and specify products, add them to a shopping cart, and then have a seamless checkout experience—all without leaving the Legrand site.

Challenge:

Solution:

Results:

Matching customer expectations and experience

Legrand’s adorne® collection was the first to be sold direct to customers online. These stylish light switches, lighting controls, electrical outlets, and USB wall chargers are a designer’s dream, adding elegant finishing touches to every room in the home.

Previously, US customers wanting to buy the adorne collection were directed from the Legrand website to a channel partner’s site or store location. This created “a disconnection between the sleek, stylish product presentation on Legrand’s site and a utilitarian purchase experience,” says Jason Perry, president and CEO of Sitecore partner Engagency. Shopping was inconvenient and sales were lost.

With Engagency’s help, Kevin Vallez, Legrand’s eCommerce director, adds, “By creating a mood and style that permeates the end-to-end shopping experience, we are validating the customer’s appreciation of aesthetics and attention to detail.” 

Embedding the shopping experience

The Engagency team built a solution that integrates .NET-based uCommerce into the Sitecore platform. “uCommerce works seamlessly with Sitecore, allowing us to completely customize the commerce experience,” Perry says, “Sitecore brings a third dimension of online commerce—marketing automation and hyperpersonalization— while merging data from multiple tools, to guide customers down the path to conversion.”

Sales within minutes of going live

A streamlined, user-friendly buying experience was created for Legrand in just four months from start to finish—significantly faster than the industry standard. Since going live, sales of the adorne collection and other products now sold direct-toconsumer have exceeded expectations. More important, Legrand has established a new level of consumer engagement while increasing overall customer satisfaction.

“We wanted a convenient buying experience that reflected the attention to detail we put into every product,” says Vallez. “Our launch of the adorne collection marked the start of a whole new chapter in Legrand’s customer relationships.”

Standardizing on Sitecore

Beyond the e-commerce launch, Legrand has gained numerous benefits from Sitecore, which the company first deployed in 2008. “Prior to Sitecore we had several different websites running on different platforms, and spent a lot of time and money to maintain them,” Vallez recalls. “We merged everything onto Sitecore, Legrand’s common content management platform.”

As a result, Legrand has realized significant efficiencies and time-to-market improvements for its digital properties. It currently runs eight sites and 12 brands on Sitecore. “These used to be separate businesses and have become product lines under Legrand,” he explains. “Having Sitecore as a single CMS has allowed us not only to have a single platform for multiple brands. We’re constantly acquiring new companies. Our first step is to get them onto the Sitecore platform. Then, if we want to merge these new brands onto our flagship site, they’re ready to go. That transition is so much easier with Sitecore.”

The efficiencies extend to the teams working on Legrand’s digital presence. Vallez can scale teams up or down to meet any deadline or requirement. “We are standardizing on similar Sitecore templates, to leverage that work across multiple sites,” he concludes. All members of the team are trained on Sitecore and can support any of the businesses on the platform.

Related Services

Sitecore Architecture
Does your team have the knowledge and experience you need to translate your vision into functional and technical specs, and architect the data templates, layouts, and renderings that are required to build a flexible, modular solution?

Never fear, our Sitecore Certified Solution Architects have 8 years of Sitecore architecture and development experience and we’re ready and waiting to help you get your implementation project started off on the right foot.
Starting at $9,250
Includes a minimum of 50 hours for technical requirements review and discussion, solution consulting, scope writing, technical spec consulting and documentation, development plan consulting and documentation, and project schedule creation.
Sitecore Solution Architecture
Sitecore Commerce Implementation

Do you need to personalize your buying experience with Sitecore Commerce?

Don't fret. Our team of Sitecore Certified Architects, Consultants, and Developers are here to make your Sitecore Commerce implementation and integration process an easy and painless experience. We work with your agency of choice, and we implement your vision on time, on budget, and the right way the first time.

Starting at $200,000
Includes a minimum of 1100 hours of consulting, planning, installation, configuration, architecture, development, QA, and project management.
Sitecore Commerce implementation
Sitecore User Training

Would your team feel intimidated about asking "dumb questions" in a large group setting?

We get it. That's why we created Sitecore User Training, our custom-tailored learning sessions developed just for your team. We personalize each lesson to your organization’s unique needs, and we adapt each lesson to your website. Best of all, we do everything online, so it's affordable and easy to work into your busy schedule.

Starting at $5,000
Includes a 1 hour online training session, an illustrated step-by-step training guide, and a video recording of your training session so you have an archive of information that you can share with your team for years to come.
Sitecore User Training